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Twitter: ultimate focus group or just a bunch of bullies?
Tropicana is abandoning its new-look packaging after receiving criticism from consumers on Twitter and other social media channels. Flash mobs are increasingly part of the modern life, whether it’s...
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Digital media use up among children; television watching down
photo by coba at flickr.com, via Creative Commons A national study commissioned by the Kaiser Family Foundation found that children ages 8-18 have increased their recreational media use even though...
View ArticlePRSA International Conference – downloads
Here are some files I’m sharing at the PRSA International Conference: Analytics and campaign development – Analytics and campaign development Research summary – PDF; PR at the micro level summary...
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